Please join in the exchange of ideas on how to generate better sales and profit results for Internet Operations at Automotive Dealerships
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Blog Posts
New eBook- Live Chat Buyers' Guide
The eBook details the critical elements to ensure that you make the best deci… Continue
Posted by Todd Smith on July 2, 2009 at 2:14pm — 1 Comment
Satisfying the Trade-In Educated Customer
If there is one area of the car sale that regularly proves troublesome for salespeople, I suggest it would be handling the trade in. While most customers have educated themselves and have expectations of trade allowance (all too often highly inflated based on lack of understanding of vehicle true condition) it’s not the numbers that cause the most trouble. It’s the presentation of them to the customer. And the proper presentation can make all the di… Continue
Posted by Rob Lange on June 5, 2009 at 6:32pm
The Next Chapter in Customer Satisfaction
We’ve all seen it before. It started with the customer who arrived at the dealership with volumes of printed research information. Even prior to widespread use of the internet in automotive shopping some customers spent hours in the library or sent away for a computer printout providing detailed pricing information on the car of their choice. Those who were not bold enough to enter the showroom with the folder left in stuffed between seats or hidde… Continue
Posted by Rob Lange on June 5, 2009 at 6:31pm
Dealer Website or Manufacturer's Website?
Posted by marc mattingly on May 20, 2009 at 3:38pm — 1 Comment
Subject Lines!
Posted by marc mattingly on May 20, 2009 at 12:45pm
Ideas/Discussions
Higher Gear's Integration with Reynolds 1 Reply
Started by Bobby Malatia in General Interest. Last reply by Matt Watson 1 day ago.
A unique video message on changes at AutoTrader to Dealers from Chip Perry and Alan Smith 2 Replies
Started by David Kain in General Interest. Last reply by Dean Capps Jul 1.
Post your Social Media sites 2 Replies
Started by Carlito B. Mojica Jr. in Websites. Last reply by Russell Crossman Jul 1.
Where do one start to get better results from our dealer website? 6 Replies
Started by Michael Correra in Best Practices. Last reply by Mike Warwick Jun 27.
Response Logix 1 Reply
Started by Sandy Pursley in Best Practices. Last reply by Andrew DiFeo Jun 25.
CARS is official name for CAR ALLOWANCE REBATE SYSTEM (aka Cash For Clunkers) 1 Reply
Started by David Kain in Best Practices. Last reply by Carlito B. Mojica Jr. Jun 30.
Internet Director Pay Plans 1 Reply
Started by James Baxendale in Job Descriptions and Compensation. Last reply by Mike Warwick Jun 27.
Hit the Ground Running to Turn Cash for Clunkers into Sales
Started by Bobby Malatia in General Interest Jun 25.
How to invite owners of other makes into service...HELP! 4 Replies
Started by Jacqueline M. Sullivan in General Marketing. Last reply by Vickie Kain Fister Jun 25.
Is lead quality really an issue? 16 Replies
Started by Bobby Malatia in Lead Sources. Last reply by Mark Heyman Jun 23.
Looking for a CRM/ILM that works best (using Imagic) 4 Replies
Started by Sandy Pursley in Technology. Last reply by Shawn Morse Jun 25.
Used Vehicle Sourcing - Online auctions versus in-person - Other ideas for sourcing 2 Replies
Started by David Kain in General Marketing. Last reply by Brentley Jones Jun 22.
Cash for Clunkers Fact Sheet
Started by David Kain in Best Practices Jun 20.
How do you handle inbound calls on pre-owned vehicles? 15 Replies
Started by Edward Shaffer in Best Practices. Last reply by Max Holmes Jun 23.
Has Your Dealership Made Any Plans Regarding The Cash For Clunker Auto Sales Stimulus Program? 4 Replies
Started by Ralph Paglia in Best Practices. Last reply by David Kain Jun 20.
ARGGGHHH! Can I vent about lead quality??? 4 Replies
Started by Jill Brumley in Best Practices. Last reply by Tony Thorstad Jun 26.
Let's try this again. Craigslist, who's using it, how are you using it, if not, why not. 3 Replies
Started by Jon Groenig in Best Practices. Last reply by Christine Conley Jun 10.
Saturn / GM Image 6 Replies
Started by Mark Heyman in Best Practices. Last reply by Mark Heyman Jun 12.
Website chat feature 7 Replies
Started by Jill Brumley in Best Practices. Last reply by Victoria Logue Jun 25.
Are you a bank robber??? 4 Replies
Started by Todd Smith in Best Practices. Last reply by Mark Heyman Jun 12.
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